Ib qho kev vam meej ntawm kev lag luam luam yeeb hauv hluav taws xob hloov mus rau kev tswj hwm kev tswj hwm yog Juul Labs qhov kev hloov pauv tswv yim hauv Asmeskas kev lag luam. Tau ntsib nrog FDA nruj cov cai ntawm kev tiv thaiv cov tub ntxhais hluas, Juul yeem tso tseg ntau yam txiv hmab txiv ntoo flavored e-luam yeeb cov khoom nyob rau hauv 2019 thiab qhia ib tug nruj lub hnub nyoog pov thawj system txwv tsis pub menyuam yaus los ntawm kev yuav lawv cov khoom. Juul kuj tau nqis peev ntau lab daus las hauv cov kev kawm rau kev tiv thaiv kev haus luam yeeb ntawm cov tub ntxhais hluas, txo qis kev siv cov menyuam yaus.
Kev Tshawb Fawb Txog Kev Txais Kev Pom Zoo ntawm Electronic Cigarettes
Kev sib piv ntawm qib kev lees paub ntawm cov hnub nyoog sib txawv
Hnub nyoog ua lub luag haujlwm tseem ceeb hauv kev tshawb nrhiav kev lees paub ntawm e-luam yeeb. Ib daim ntawv ntsuam xyuas qhia tau hais tias cov hnub nyoog ntawm 20 txog 30 xyoo tau txais kev lees paub ntau tshaj plaws ntawm cov luam yeeb hluav taws xob, muaj li ntawm 60% ntawm cov neeg tau hais tawm tus cwj pwm qhib rau cov luam yeeb hluav taws xob lossis twb tau siv lawv. Hauv qhov sib piv, qhov kev lees txais ntawm cov pab pawg hnub nyoog 50 thiab siab dua yog qis dua, tsuas yog kwv yees li 20% ntawm cov neeg uas tau lees txais e-luam yeeb. Qhov sib txawv no yuav cuam tshuam rau cov tub ntxhais hluas lub siab xav sim yam tshiab thiab lawv txoj kev nkag siab sib txawv ntawm kev noj qab haus huv uas e-luam yeeb tuaj yeem nqa tau.
Kev sib txawv hauv cheeb tsam thiab kev lees paub
Kev lees txais kev sib raug zoo ntawm e-luam yeeb kuj cuam tshuam los ntawm lawv qhov chaw nyob. Hauv cov nroog loj, qhov muaj koob npe thiab kev lees txais ntawm e-luam yeeb yog qhov siab dua nyob rau hauv cov cheeb tsam nyob deb nroog. Piv txwv li, hauv qee lub nroog loj, qhov feem pua ntawm cov neeg tau txais e-luam yeeb tuaj yeem ncav cuag 50%, thaum nyob rau hauv cov cheeb tsam nyob deb nroog, qhov kev faib ua feem no yuav tsawg dua 30%. Qhov sib txawv no qhia txog kev muaj peev xwm nrhiav tau cov ntaub ntawv ntau dua thiab qhib kev sib raug zoo hauv zej zog hauv nroog, nrog rau kev saib xyuas ntau dua thiab sib tham txog cov ntaub ntawv kev noj qab haus huv ntawm cov neeg nyob hauv nroog.
Qhov nrov ntawm e-luam yeeb hauv kev sib raug zoo
Hauv kev teeb tsa kev sib raug zoo, kev siv e-luam yeeb kuj qhia tau meej meej. Feem ntau ntawm kev siv e-luam yeeb tuaj yeem pom nyob rau hauv cov chaw xws li cafes thiab bar uas cov tub ntxhais hluas nquag mus xyuas. Kev tshawb fawb qhia tau hais tias kwv yees li 40% ntawm cov neeg nyob rau hauv cov xwm txheej no xaiv siv e-luam yeeb. Qhov no yog ze ze rau lub luag haujlwm ntawm cov luam yeeb hauv hluav taws xob uas yog cov cuab yeej siv sib raug zoo thiab cov cim zam. Kev tsim thiab kev ua haujlwm muaj ntau haiv neeg ntawm cov luam yeeb hluav taws xob tau dhau los ua ib txoj hauv kev rau cov tub ntxhais hluas los qhia txog lawv tus kheej thiab kev sib raug zoo.
Thaum tshawb nrhiav kev lees paub ntawm e-luam yeeb, nws yog ib qho tseem ceeb uas yuav tau xav txog ntau yam xws li hnub nyoog, cheeb tsam, thiab ib puag ncig kev sib raug zoo. Cov xwm txheej no koom ua ke cuam tshuam rau pej xeem txoj kev xav thiab kev lees paub ntawm e-luam yeeb, qhia txog qhov muaj peev xwm thiab cov teeb meem rau kev tsim kho e-luam yeeb. Los ntawm kev nkag siab tob txog qhov loj me no, cov neeg koom nrog tuaj yeem tsim thiab siv cov tswv yim kev lag luam rau e-luam yeeb, thaum txhawb kev noj qab haus huv thiab kev nyab xeeb rau pej xeem.
Kev soj ntsuam ntawm pej xeem kev xav ntawm Electronic Cigarettes
Consumer Health Perception of Electronic Cigarettes
Cov ntaub ntawv tshawb fawb qhia tau hais tias kwv yees li 70% ntawm cov neeg siv e-luam yeeb ntseeg tias e-luam yeeb ua rau muaj kev phom sij tsawg dua piv rau cov luam yeeb ib txwm muaj. Tom qab qhov kev pom no yog qhov tsis nkag siab txog cov teeb meem hauv cov pa luam yeeb hauv hluav taws xob. Txawm li cas los xij, ntau tshaj li ib nrab ntawm cov neeg siv khoom tau qhia txog qhov tsis txaus nkag siab txog kev noj qab haus huv los ntawm kev siv e-luam yeeb mus ntev, qhia tias yuav tsum muaj kev kawm txog kev noj qab haus huv ntau ntxiv rau pej xeem thiab kev tshawb fawb los sau cov ntaub ntawv sib txawv.
Cov cwj pwm ntawm cov neeg tsis haus luam yeeb rau cov luam yeeb hluav taws xob
Rau cov neeg tsis haus luam yeeb, lawv tuav tus cwj pwm ceev faj ntxiv rau cov luam yeeb hluav taws xob. Kwv yees li 55% ntawm cov neeg tsis haus luam yeeb ntseeg tias e-luam yeeb tuaj yeem txhawb cov tub ntxhais hluas sim haus luam yeeb, qhia txog kev txhawj xeeb txog e-luam yeeb yog cov khoom "nkag siab". Lub caij no, cov neeg tsis haus luam yeeb muaj qhov kev lees paub tsawg tsawg ntawm kev siv e-luam yeeb hauv cov chaw pej xeem, nrog kwv yees li 60% ntawm cov neeg txhawb nqa qhov txwv tsis pub haus luam yeeb hauv cov chaw pej xeem, feem ntau yog vim muaj kev txhawj xeeb txog qhov cuam tshuam ntawm cov pa luam yeeb thib ob.
Kev nkag siab ntawm tus kheej ntawm cov neeg siv e-luam yeeb
Cov neeg siv luam yeeb hauv hluav taws xob muaj kev paub txog tus kheej txog lawv tus cwj pwm haus luam yeeb. Ntawm ib sab, kwv yees li 40% ntawm cov neeg siv ntseeg tias cov luam yeeb hluav taws xob tau txo lawv txoj kev vam khom rau cov luam yeeb ib txwm muaj, saib lawv ua ib qho kev pab cuam los txo kev haus luam yeeb lossis txiav luam yeeb. Ntawm qhov tod tes, qee cov neeg siv tau txhawj xeeb tias lawv tuaj yeem nce lawv qhov kev haus luam yeeb tag nrho vim yog e-luam yeeb. Kwv yees li 30% ntawm cov neeg siv e-luam yeeb qhia txog kev tshwj xeeb txog seb lawv puas tuaj yeem txiav luam yeeb, txawm tias siv e-luam yeeb.
Cov kev xav no qhia txog ntau haiv neeg thiab tsis yooj yim ntawm pej xeem cov kev xav ntawm e-luam yeeb, los ntawm kev paub txog kev noj qab haus huv ntawm cov neeg siv khoom mus rau cov cwj pwm ntawm cov neeg tsis haus luam yeeb, thiab tom qab ntawd mus rau cov neeg siv kev paub txog tus kheej, txhua qhov cuam tshuam txog kev txhawj xeeb txog kev cuam tshuam ntawm e-luam yeeb. Qhov no xav kom cov koom haum thiab cov koom haum tsim nyog tau txais kev ceev faj thiab lub luag haujlwm tus cwj pwm thaum txhawb kev siv cov luam yeeb hluav taws xob, thaum txhawb kev tshawb fawb txog kev noj qab haus huv ntawm cov luam yeeb hluav taws xob thiab kev kawm rau pej xeem.
Social influencing yam ntawm cov luam yeeb hluav taws xob
Qhov cuam tshuam ntawm kev tshaj xov xwm ntawm pej xeem kev xav
Cov xov xwm ua lub luag haujlwm tseem ceeb hauv kev tsim cov pej xeem txoj kev xav ntawm e-luam yeeb. Hauv xyoo tas los no, kev tshawb fawb tau pom tias ntau dua 70% ntawm cov neeg teb tau hais tias lawv qhov kev nkag siab ntawm e-luam yeeb ua ntej los ntawm kev tshaj xov xwm. Cov ntawv ceeb toom zoo feem ntau hais txog qhov muaj peev xwm ntawm e-luam yeeb ua ib qho kev hloov pauv rau kev haus luam yeeb ib txwm muaj, thaum cov ntawv ceeb toom tsis zoo tsom mus rau qhov muaj feem cuam tshuam txog kev noj qab haus huv thiab nce kev haus luam yeeb ntawm cov tub ntxhais hluas. Kev tshaj tawm cov kev tshaj tawm ntawm e-luam yeeb, tshwj xeeb tshaj yog hais txog kev pheej hmoo ntawm kev noj qab haus huv, tau ua rau kwv yees li 40% ntawm cov neeg teb tau tuav tus cwj pwm tsis zoo rau e-luam yeeb.
Kev cuam tshuam ntawm cov neeg ua yeeb yam hauv zej zog ntawm lawv tus cwj pwm ntawm e-luam yeeb
Cov neeg muaj npe nrov hauv zej zog, suav nrog cov kws ua yeeb yam, ncaws pob, thiab cov neeg muaj kev cuam tshuam hauv internet, muaj kev cuam tshuam loj rau pej xeem tus cwj pwm. Thaum cov pej xeem cov duab qhia lawv cov kev paub ntawm kev siv e-luam yeeb hauv kev sib raug zoo, lawv tus cwj pwm tau pom los ntawm cov kiv cua raws li kev lees paub, yog li ua kom muaj kev lees paub ntawm e-luam yeeb. Kev tshawb fawb tau pom tias kev tshuaj xyuas zoo los ntawm cov neeg ua yeeb yam tuaj yeem ua rau kwv yees li 30% ntawm lawv cov kiv cua hloov pauv lawv txoj kev xav ntawm e-luam yeeb. Thaum cov neeg ua yeeb yam qhia txog kev txhawj xeeb txog kev noj qab haus huv ntawm e-luam yeeb, nws kuj tseem yuav cuam tshuam tsis zoo rau pej xeem cov duab ntawm e-luam yeeb.
Kev sib raug zoo ntawm pej xeem cov cai tswj hwm kev noj qab haus huv thiab kev lees paub rau pej xeem
Cov cai tswj kev noj qab haus huv rau pej xeem ua lub luag haujlwm txiav txim siab hauv kev tsim kev lees paub ntawm e-luam yeeb. Tsoom fwv txoj cai lij choj thiab txoj cai ntsuas, xws li txwv tsis pub siv e-luam yeeb hauv cov chaw pej xeem, txwv tsis pub muag rau cov menyuam yaus, thiab them se e-luam yeeb, cuam tshuam ncaj qha rau pej xeem txoj kev xav thiab kev lees paub ntawm e-luam yeeb. Ib daim ntawv ntsuam xyuas qhia tau hais tias tom qab siv cov cai no, pej xeem qhov kev xav tsis zoo ntawm e-luam yeeb tau nce li ntawm 20%. Cov kev cai no tau pom tias yog kev lees paub txog qhov muaj feem pheej hmoo ntawm e-luam yeeb, yog li txhawb kev saib xyuas pej xeem rau cov txiaj ntsig kev noj qab haus huv ntawm e-luam yeeb.
Los ntawm kev txheeb xyuas cov ntawv tshaj tawm xov xwm, tus cwj pwm ntawm cov neeg muaj npe nrov hauv zej zog, thiab cov kev cuam tshuam hauv zej zog ntawm pej xeem cov cai tswj kev noj qab haus huv ntawm e-luam yeeb, nws tuaj yeem pom tias cov xwm txheej no ua rau pej xeem txoj kev xav ntawm e-luam yeeb li cas. Cov kev tshawb pom no hais txog qhov yuav tsum tau muaj kev ntsuas dav los ntsuas kev tiv thaiv pej xeem kev noj qab haus huv nrog kev tshaj tawm cov ntaub ntawv tshawb fawb hauv kev sib tham thiab tsim txoj cai cuam tshuam txog e-luam yeeb.